Contribution to 500 words
ImageOur music video that we are creating for our upcoming artist will create an image that show that he has changed his lifestyle and that he isn't the boy he use to be. The whole concept is that he wants to teach others that the streets are bad and him changing has been the best thing that has happened to him in his life. The image it is creating for him that he is inspirational and meek, which means he is now a humble person. His image before was aggressive, violent and a criminal but throughout time it changed therefore his image now is to inspire others to go the right direction. He is showing his target audience that he use to live a bad lifestyle and it will relate to a lot of our urban youths that currently live that lifestyle and who are lost because they don't know any other route to go; he is that person that tells them the right path. As the music video goes on it shows how his image changes. The narrative of the music video that he starts off as a hood boy always on the streets, because of this lifestyle his friend got stabbed and killed and because of this it made him realise that this lifestyle isn't good. Therefore at the end of the music video he will be on the streets but instead of doing crime he is preaching to other youths that the street lifestyle isn't good and as he preaches more people crowd around him to listen.
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