Idents

Task 1

Task 2

Pixar Ident

Pixar is a logo ident for Disney which is for children. The channel Disney contains children programs such as monster inc, That's so Raven etc therefore they made the ident more for children however it was simple. The ident is in 3D which is what they have upgraded because before it was 2D and the lamp hops in to the screen and bounces on the 'I' and replaces it. Then the screen goes dark leaving only the lamp shining. This related to children because they will always have a night lamp by there side when it's bedtime and they are trying to relate to them saying they should watch where they are most contented. The ident is 12 seconds long because you wouldn't want it to long because children will get bored and the pace was a normal pace within the camera but the movement of the lamp was fast pace.



SBTV Ident

SBTV Ident is to  represent their channel where they play music. The way the represent this in the ident is that its starts of with the logo on top the speaker and the shot moves and statics out when the base comes through, then it shows the logo on a microphone meanwhile you will see play signs flying around to show you should always keep playing. This ident is 14 seconds long the pace is quick and fast to represent the music and contains beat editing. colours are plain different shades of grey as speakers and microphones look like. The typography of the loco is different and slanted so it catches the audience eye and that it looks unusual to fit in with the type of genre hey play as well.



MTV Hits Ident

MTV Hits ident is to represent their channel, which is all about music. However MTV Hits have different genres of music and different type of artists on their channel and that is revealed withing their ident. The ident is very content and shows the different type of genres and artists, e.g. At 0.37 it shows that they have band artists on their channel because there if four animations singing and it also shows there is always a lead singer in the band because in the ident the lead singer enlarges. Another example is 0.48 shows that they have duets and hip hop music on their channel. The colours are very bright therefore it is eye catching to the audience, pace is normal not to slow but not to fast; you can see what is happening. The ident is 1 minute long which is longer than usual but that is why they have added a lot of eye catching aspects so the audience doesn't become bore but intrigued.



BBC News Ident

BBC News Ident is to represent their news channel. The ident is very simple because of the target audience their are aiming at. Their target audience is adults not children or young teenagers who will most likely become bored. The ident is very simple and plain with a news backing track playing. It starts of from inside of the world coming out to seeing the actual world with a map faintly in the background. The reason for this is to let their audience know that their news is global not just international. The colours are plain which are white and red and the pace is a normal pace because it's not meant to be exciting as the children programs.


Nickelodeon Ident

This particular Nickelodeon ident is perfect to show what re branding the channel is. Below is a normal Nickelodeon Ident which is a children's/ young teenager channel. The colours are very bright therefore it is eye catchy and the pace is quite fast. The ident shows different programs they show on Nickelodeon such as Spongebob Squarepants, Teenage Mutant Ninja Turtles, Kun Fu Panda etc. The ident is 35 seconds long which is short but just long enough to show the children what the channel has in store for them.



However the Nickelodeon ident below had to change because it was Halloween so programs on Nickelodeon was spooky, which means the ident had to change because the genre of programs changed. This ident had funny skeletons dancing and ghosts as typo to spell Nickelodeon. This just proves that the ident represents the channel, if the aspects of the channel changes the ident has to
change, because the ident is a short preview of what the audience is about to see on the channel.


Task 3